Network Rail: Education Campaign
A groundbreaking film series developed in partnership with Network Rail. Conceived as a collection of short films, this project brings to life the core values and challenges faced by the organization, from diversity and inclusion to safety and well-being.
PROJECT
Authentic Casting
Narrative Storytelling
Diverse Voices
Humor & Sensitivity
Social Messages
About This Project.
The film series is tailored for a broad audience, aiming to reach not just Network Rail's employees but also stakeholders and the general public. The objective is to humanise the organisation and drive home key messages about workplace culture, safety, and social responsibility.
Our storytelling leans on authentic, relatable narratives with diverse casting to resonate with a wide audience. The films tackle various themes—ranging from the struggles of a new employee's first day to the nuances of mental well-being—integrating both humor and sensitivity to make the messages relatable and impactful.
In summary, the Network Rail film series is a meticulously crafted cinematic experience, designed to shed light on the organsation's values, challenges, and aspirations. It's more than just a corporate campaign; it's a tapestry of human stories meant to inform, engage, and inspire.